The Tire and Rubber Association of Canada is the Canadian trade association representing the interests of tire and other rubber manufacturers and importers of rubber goods into Canada, together with rubber recyclers and suppliers whose goods and services directly relate to the industry. As the national trade association, the Association strengthens and protects the reputation and competitiveness of the Canadian tire and rubber industry, with focus on government relations, sustainability, public education, industry data and networking.

Tyre Trends from PIN 365 is all about the latest and beyond from the global tyre industry. The magazine most comprehensively covers the industry and its related sectors, including retreading, raw materials, machinery, supply chain, sustainability, automation, retailing, marketing, after-sales service and more. It focuses on the most happening trends in the tyre world – news and views - and what is in store for the future. Tyre Trends carries exclusive interviews with company heads, CEOs, R&D engineers, tyre designers, marketing experts, researchers, and other business leaders from the sector. The magazine brings the latest news from the automotive industry, which is integral to the global tyre business.